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Turn Influence into Equity

Partner with our venture studio to co-create scalable companies backed by content & capital.

You bring the audience. We bring the company infrastructure. From product R&D to fulfilment and paid ads, our team engineers scalable brands around your influence — without you needing to become a full-time operator.

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For Investors

Invest Early in the Next Creator-Led Breakouts. Join our private list of strategic investors who gain insider access to consumer brands led by top-tier influencers. Co-invest in scalable companies engineered from day one for CPG, wellness, beauty, and tech — with real traction and distribution built in.

We study the most successful creator-led launches of the last decade — and apply what works to new ventures built from scratch inside our studio.

PRIME

Showed how aligning product utility with an influencer’s persona and energy (hydration, athleticism, youth) can create rapid cultural adoption. Generated $100M+ revenue within its first year by blending scarcity marketing with mass accessibility.

Feastables

Demonstrated the power of content ecosystems to drive sustained DTC sales and open the door to retail. MrBeast used consistent long-form storytelling and short-form promotion to drive retail expansion and dominate shelves — all backed by loyal audience behavior.

Kylie Cosmetics

Proved how speed to market and ownership of audience attention can turn a personal brand into a $600M acquisition. Her model validated how a strong launch strategy, backed by controlled DTC logistics, outperforms traditional beauty rollouts.

Chamberlain Coffee

Capitalized on authenticity and niche alignment. Emma Chamberlain translated her personal taste and aesthetic into a differentiated DTC coffee brand, using slow-burn content and curated packaging to stand out in a crowded space. Her audience-first approach drove repeat purchase behavior and positioned the brand for retail crossovers.

How It Works

Beyond Merch. Built to Scale.

We turn your influence into a defensible product and positioning strategy backed by market insights and brand I

We can fund and execute a complete launch plan: creative assets, retail packaging, ecom site, ads, and influencer amplification.

Growth Engine

Growth Engine — From DTC to omnichannel, we scale with paid media, UGC systems, fulfilment, and strategic ops.

Equity &
Exit

You retain equity in the brand, and we support long-term value creation — whether that's scale or acquisition.

Let’s take your brand to the next level, together!